LordsMed forays into the medtech space with launch of health ATMs ‘Lords Sehat’


LordsMed has partnered with Ministry of Railways PSU Braithwaite & Co and Hindustan Antibiotics Ltd (HAL) to invest Rs 25 crore to launch health ATMs across the country. The collaboration is aimed at installing health kiosks in Primary Healthcare Centers (PHCs) across the country under the brand name ‘Lords Sehat’.

Till date, around 10 health ATMs have been installed at PHCs in Maharashtra and Private Clinics in Uttar Pradesh and Haryana as part of a pilot project. With an Investment of Rs 25 crore LordsMed has earmarked the project. LordsMed is the global healthcare division of Lords Mark Industries Pvt. Ltd.

LordsMed is a manufacturer of in vitro diagnostic kits for COVID-19 (antigen and antibody), malaria and dengue. It is an authorized distributor partner of medical devices like glucometer, digital stethoscope and health tracking devices. An authorized supplier of COVID-19 essentials like gloves, masks and sanitizers, LordsMed has partnered with Cipla for distributing their covid essential range of products.

‘Lords Sehat’ ATMs are walk-in clinics equipped with touch-screen kiosks to facilitate timely and convenient integrated Point of Care (POC) diagnostic services to patients. The kiosks will help to get checkups done on vital parameters like blood pressure, Body Mass Index (BMI), blood glucose, oxygen saturation, hemoglobin, etc.

The ‘Lords Sehat’ health kiosk offers an agglomeration of CE/FDA/Medical Grade devices and HIPPA compliant backend technology for enabling preventive health screenings in rural areas and making basic healthcare accessible for rural populations. The concept of ‘Lords Sehat’ has been woven around the ‘pay per actual’ (PPA) Model. According to this concept, Lordsmed will invest in the setting up, upkeep and maintenance of the kiosks. Not only this, after a patient has got his health screening done at the kiosks, a health plan will be formulated for the patient based on his health score.

If the score is bad, the patient can avail of consultation from a doctor of his own choice or consult a doctor which has been empaneled by LordsMed through video consultation. The ‘Lords Sehat’ health ATMs will also offer a suitable diet plan to the patients based on the diagnosis of their ailments, a copy of which they can take via a printout or in a PDF format. The copy of the report can be shown to doctors to devise a suitable treatment roadmap.

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